AP® Microeconomics · Unit 3 · Topic 3.6

The Shutdown Rule

The shutdown rule says a firm should keep operating in the short run as long as price covers average variable cost, even if it's losing money overall, because operating loses less than shutting down does.

A restaurant can be losing money every night and still rationally open tomorrow. Here's why: rent on the building is already owed whether the doors open or not. That's a sunk fixed cost in the short run. The only real choice left is whether running the kitchen tonight adds more revenue than it adds in variable costs like food and hourly wages. If it does, staying open chips away at the loss instead of eating the fixed cost in full.

The mechanism is a direct comparison: price versus average variable cost, AVC. If price is at least AVC, every unit sold covers its own variable cost and throws some extra money at the fixed cost bill, shrinking the loss. If price falls below AVC, each unit actually costs more in variable inputs than it brings in, so producing makes the loss worse than just shutting down and losing only the fixed cost. Fixed cost never enters this comparison because it's paid either way — it cannot be avoided by shutting down, so it cannot change which choice is better.

This connects directly to the firm's cost curves from earlier in the unit. The shutdown price is exactly the minimum point of the AVC curve, which is also where AVC crosses marginal cost. Below that point, a competitive firm exits production in the short run; above it, the firm produces where price equals marginal cost. Once a lease expires, fixed cost becomes avoidable too, so the comparison upgrades to price versus average total cost, ATC — the long-run exit decision.

Key terms

Average variable cost (AVC)
Total variable cost divided by quantity produced, the cost per unit that changes with output.
Shutdown point
The price equal to the minimum of average variable cost, below which a firm stops producing in the short run.
Sunk cost
A cost already committed that cannot be recovered or avoided by any current decision.
Fixed cost
A cost that does not change with output and must be paid even if production is zero, in the short run.

Watch it explained

  1. How it worksHow does comparing price with average variable cost decide whether to operate or shut down?
  2. Worked exampleFind whether a firm should operate at a price of 6 when AVC is 5 and ATC is 9.
  3. Common mistakeWhy doesn't a firm's fixed cost belong anywhere in the shutdown decision?
  4. Going furtherWhat happens to the shutdown decision once the lease finally expires?
  5. Ties togetherHow does the shutdown price line up with the bottom of the average variable cost curve?

Check yourself

Your turn1 of 2
Price is 7 dollars, average variable cost is 2 dollars, and the firm produces 283 units. How much smaller is the firm's loss from operating compared to shutting down, in dollars?

End of topic.