AP® Psychology · Science Practices: Research Methods and Data

3.B The Normal Curve and Percentile Rank

The normal curve is the symmetric bell shape many traits fall into, and the 68-95-99.7 rule tells you what percent of scores sit within each standard deviation of the mean, which lets you convert any score into a percentile rank.

Measure almost any human trait across a large group — height, reaction time, test performance — and most people cluster near the average, with fewer and fewer people as you move toward the extremes in either direction. That produces a symmetric, bell-shaped curve: the normal curve. It shows up this often because most traits are the sum of many small, independent influences (genes, environment, chance), and adding up lots of independent factors tends to produce this exact shape.

The 68-95-99.7 rule carves that bell into bands based on standard deviations from the mean. About 68 percent of scores fall within one standard deviation of the mean, about 95 percent fall within two, and about 99.7 percent fall within three. Because the curve is symmetric, you can split each band in half to find percentile rank — the percentage of scores at or below a given point. A score exactly at the mean sits at the 50th percentile; a score one standard deviation above it sits near the 84th, since 50 percent lie below the mean and another 34 percent (half of the middle 68 percent) lie between the mean and that score.

Not every distribution is normal. Skewed distributions pile up on one side with a long tail trailing off the other — the tail names the skew. Bimodal distributions have two humps, hinting that two distinct groups got lumped into one dataset, which can distort or destroy the clean bell shape. This matters directly for intelligence testing: IQ scores are built to form a normal curve with a fixed mean and standard deviation, so a person's raw score only means something once it's placed on that curve and turned into a percentile.

Key terms

Normal curve
A symmetric, bell-shaped distribution where most scores cluster around the mean.
Standard deviation
A measure of how spread out scores are from the mean.
Percentile rank
The percentage of scores in a distribution that fall at or below a given score.
Z-score
The number of standard deviations a score lies above or below the mean.
Skew
A distribution's lopsidedness, named for the direction its longer tail points.

Watch it explained

  1. How it worksHow does the 68, 95, and 99.7 rule carve the normal curve into standard deviation bands?
  2. Worked exampleFind the percentile rank of a score one standard deviation above the mean.
  3. How it worksWalk me through reading skew and a bimodal shape straight off a distribution.
  4. Going furtherWhat happens to the curve when two different populations are measured together?
  5. Ties togetherHow does the normal curve connect to the way intelligence scores are given meaning?

Check yourself

Your turn1 of 2
A student scores 116 on a standardized test with a mean of 103 and a standard deviation of 19. How many standard deviations above or below the mean is this score? (A negative value means below the mean.)

End of topic.